Beauty Associations for Katrina Relief

• To raise $5 million for the long-term aid of salon owners and professionals, distributors, manufacturers, beauty schools and students, plus others in the salon industry affected by Hurricane Katrina.
• To help rebuild the salon industry in areas affected by Hurricane Katrina.
• To work with government and regulatory agencies to ensure opportunity for employment and license reciprocity for those displaced by Katrina.

Participating Associations:

• The National Cosmetology Association (NCA)
• The Professional Beauty Association (PBA)
• The Salon Association (TSA)
• The American Association of Cosmetology Schools (AACS)
• The International Chain Salon Association (ICSA)

Oversight Committee:

Chairperson: Sam Brocato

Members: Winn Claybaugh, John Paul DeJoria, John Galietti, John Halal, Robert James, Rick Kornbluth, Paula Malloy, Ann Mincey, James Morrison, Vi Nelson, Mary Rector-Gable, Michael Renzulli, George Schaeffer.

Note: Additional members may be added to expand the outreach of the fund-raising efforts.

This committee will be solely responsible for determining criteria for relief and allocating the funds collected to those eligible. The committee will also actively raise the funds required to undertake this financial assistance program. It will also serve as the “face” of the associations’ efforts to salons and to the pubic.

Oversight Committee: The NCA Disaster Relief Fund/Katrina

The Associations’ Oversight Committee will be responsible for all aspects of the NCA Disaster Relief Fund/Katrina. NCA has guaranteed that the Oversight Committee will consider anyone in the professional beauty industry who has been affected by Katrina. 100% of funds received by the NCA Disaster Relief Fund/Katrina, a 501c3 tax-exempt fund, will be used to help rebuild careers, businesses and lives.

Associations’ Accomplishments to date:

• A website — www.probeautycares.org — will provide information on the associations’ efforts and links to other appropriate relief organizations and the work of industry companies and groups.
• A toll-free telephone number - 866-871-0656 - is available for salons affected and those wanting more information on how to help the efforts.
• An advertisement and creative materials designed to reach out to the industry and solicit funds and other support. These materials will be available on the www.probeautycares.org website.
• A job referral listing for displaced professionals and salons able to help, located at www.probeautycares.org/katrinajobrelief
.

Future Plans:

The participating associations understand the immediate needs of displaced professionals are critical. Social service and government agencies are working to bring immediate relief and the beauty associations encourage support of these agencies.

However, the associations realize a long-term need to help re-establish businesses and careers in the devastated areas will become more critical over the next months. It is this rebuilding phase where the associations believe the salon industry can truly help the most.

To achieve this long-term goal, the associations

• Plan a focused, all-industry fund-raising effort to raise money and support affected salons. Information on how to participate will be provided on the website www.probeautycares.org. Dates and details will be announced shortly.
• Encourage all companies, groups, salons and individuals in the salon industry to participate in this effort by donating to the Relief Fund/Katrina, and by working with their individual associations to help us reach our industry-wide goal of $5 million.

Immediate opportunities to help:

Send checks or money orders to The NCA Disaster Relief Fund/Katrina, 401 N. Michigan Ave, 22nd Floor, Chicago, IL 60611.

Or visit www.ncacares.org/katrina to make a credit card donation.

A message from Sam Brocato, Chairman, Beauty Associations for Katrina Relief and NCA Disaster Relief Fund/Katrina

“This coordinated effort by our industry’s associations to raise $5 million,” says Chairman Sam Brocato, “provides us all with a unique opportunity to help our own. Only by working together can we hope to raise the much-needed funds that will help rebuild beauty in this once vibrant area of the country and, in doing so, strengthen our entire industry.

“Our sole goal,” added Brocato, “is to make this region of our country, and the hard working salon professionals in it, once again able to provide the vital beauty services upon which their clients and customers depend, and truly need now more than ever. We thank you for whatever support you can give.”

Contact:
Vi Nelson
Vi Nelson & Associates, Inc.
312-944-1262 / fax 312-664-8380
vi@vinelson.com / probeautycares@vinelson.com